How to Start a Tiffin Service Business
If
you love cooking and are passionate about hosting people to your food, you can
start a simple yet interesting tiffin or dabba service business. It’s an
effective way to use your cooking skills to reap maximum profits with minimum
investment.
Related
Read: Examples of Food Business Ideas
What is a Tiffin Service
The
model of tiffin service business is quite simple. You serve fresh and healthy
home-made food to people who are living away from their homes. Typically, your
customers will be young working professionals or students. So, the key to
running a successful tiffin service is healthy and simple home-made food and
nothing fancy.
Where to Begin
If
you want to setup a dabba service facility at your home, you should have
adequate space for cooking and packing bulk orders. A household kitchen of
Indian homes is good enough to cook food for 40 to 50 people. But, as your
customer base increases over 50 people, you may have to rent out a space in the
same locality.
Next
step is to get a food and safety license from Food Safety and Standards Authority of India (FSSAI).
However, this is mandatory only for those businesses that have an annual
turnover of INR 12 lakh or more.
For marketing, dabba service mainly works on word
of mouth. Positive feedbacks are what will get you more customers. However, you
can market your company through social media as that’s the most effective way
of spreading word for small businesses with local presence. You can also post
ads on Google, as that’s the first place people look up for services they want
to use.
Investment Required
Before
putting together the cost, you must know that a basic meal typically consists
of one dal, subzi, rice, chapattis and maybe even salad.
Costs
borne by you will include the initial one-time investment and several recurring
expenses.
One-time Investment
You
need to make an initial investment of 20,000- 30,000 on utensils, burner and
other essentials needed for cooking.
Recurring Costs
Running
a tiffin service involves several recurring costs. Foremost, groceries cost per
person, each day for two meals will be around INR 100.
If
you handle most of the cooking work yourself, then you will need two assistants
for cooking and cleaning, which will cost you anywhere between INR 6,000-8,000
per month. If you wish to provide door to door delivery then you’ll have to
shell out around INR 8,000 extra. However, door-to door delivery also means that you
can charge INR 10-15 extra per thali.
Make
sure that all orders that you take are within 4-5 km from your house so that
food delivery, if you choose to give it, does not take more than half an hour.
If
you rent out a medium size shop, it will be another INR 15,000-20,000 per
month.
When
you start your business we’d suggest posting google ads to get traction. This
can cost you INR 10,000-12,000 per month. However, as you start getting
reviews, you don’t have to spend on this anymore.
What You Will Earn
Once
you have a sizeable customer base, you can generate good revenue on your business.
Cost
of a thali can range from INR 70-90 depending on the number of items you are
providing. A thali with two vegetables, rice, salad and chappati will cost
around INR 80.
If
you are serving 50 people with two meals per day, your monthly income will be
anywhere between INR 70,000 to INR 80,000 after deducting costs borne by you.
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